Scent Marketing is Key to Branding and Event Impact...
Research has shown scent has the power to strongly influence people because it triggers the critical sensory factors of memory and emotion. Companies looking to attract customers and develop long-lasting relationships must focus on theses critical connections; fragrance should be a top goal of marketing campaigns and branding efforts for all brands, companies, events and special occasions.
Whether you are a large corporation, a small business, celebrating a life event or a community organization branding is key to lasting impressions. Scent paired with a custom label is one of the most unique and effective billboards available to promote awareness and recognition.